Principles of good web design bring an interesting perspective for the websites that a business needs to reach more reach and sales in their conversion funnel. PetstarsCo is a brand that offers dog walking and dog training. Instead, a lot of pet owners ask for accessories, clothes,
The procedure of experiments in marketing takes sampling, credibility and effectiveness to be considered successful. In April, N25, creative agency that I belong we developed an experiment that we can measured better with more knowledge. The idea of marketing experiments born due to our team creativity. In
Google ads offer paid advertising though the keywords used in our daily lives. When we start running our first campaign, one important question is if we are going to use short or long-tail keywords. Short keywords are defined as phases composed of one or two words. On
This figure showed the importance of planning, executing, and taking decisions through meaningful information in the marketing research process. After my reflection about the processes that I’ve watched I realized some common mistakes that marketers made in previous experiments that I had running with some brands: Let’s
